Privacy Policy for Maad House
Effective date: 10 October 2025
This Privacy Policy describes how Maad House (“Maad House”, “we”, “us”, or “our”),
operated by Etsion Brands Ltd registered in Tel Aviv, Israel, collects, uses, discloses,
and protects personal information when you visit our website at
https://maad.house (the “Site”) or use our design services.
By using our Site or services, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect and process the following categories of personal information:
- Contact & identity information (e.g., name, company name, job title, email address, telephone number)
— to respond to enquiries, provide proposals, deliver services, and manage communications. - Usage & technical data (e.g., IP address, browser type, device info, operating system,
pages visited, referral source, date and time of visits) — to operate, maintain, and improve the Site,
analyse usage, and ensure security. - Communication data (e.g., emails, form submissions, chat messages, call records)
— to communicate with you, manage support requests, and maintain client records. - Billing & transaction data (e.g., payment method, billing address, transaction history)
— to process payments, issue invoices, and maintain accounting records. - Marketing & analytics data (e.g., newsletter subscriptions, cookie/tracking data, preferences)
— to send updates (only with your consent), measure campaign effectiveness, and personalise content.
We collect data directly from you (for example, through forms or email), and automatically when you visit the Site (for example, via cookies or analytics tools).
2. Legal Bases for Processing
Depending on your location, we process personal data under one or more of the following legal bases:
- Performance of a contract — to deliver our design and creative services.
- Consent — when you agree to receive marketing communications or accept cookies.
- Legitimate interests — for internal administration, security, and improving our services, provided your rights are not overridden.
- Legal obligations — to comply with accounting, taxation, or other applicable regulations.
3. How We Use Your Information
- Respond to enquiries and provide quotations or proposals
- Deliver, manage, and improve our design services
- Process payments and issue invoices
- Communicate with clients and maintain service records
- Send marketing communications (only with your consent)
- Conduct analytics and monitor website performance
- Prevent fraud, protect security, and comply with applicable laws
We will not use your data for any purpose incompatible with the reasons it was originally collected.
4. Sharing and Disclosure
We may share your personal information with trusted third parties when necessary to operate our business, including:
- Service providers — website hosting, email delivery, analytics, payment processing, and marketing platforms (e.g., Cloudflare, Google Analytics, Stripe, and similar providers).
- Professional advisers — accountants, auditors, legal advisers, and consultants.
- Authorities — law enforcement, regulators, or courts when legally required.
- Business transfers — in the event of a merger, acquisition, or sale of assets, your information may be transferred with appropriate safeguards.
All third parties are required to process personal data only in accordance with our instructions and to protect it under applicable privacy laws.
5. International Data Transfers
As Etsion Brands Ltd is based in Tel Aviv, Israel,
your data may be transferred and processed outside your country of residence.
We ensure that any transfer of personal data is protected by adequate safeguards consistent with applicable data protection standards
(for example, adequacy decisions, standard contractual clauses, or equivalent measures).
6. Data Retention
We retain personal data only as long as necessary to fulfil the purposes described in this Policy, including for legal, accounting,
or reporting requirements. When data is no longer required, we securely delete or anonymise it.
7. Data Security
We use appropriate technical and organisational measures to safeguard personal information against loss, misuse, unauthorised access,
alteration, or disclosure. These include encryption, secure hosting, and access controls. However, no method of transmission over the
internet is completely secure, and we cannot guarantee absolute security.
8. Cookies and Tracking
Our website may use cookies and similar technologies to improve functionality, analyse traffic, and measure engagement.
You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect your browsing
experience or limit website functionality. If you consent to cookies via a banner or settings panel, that consent can be withdrawn at any time.
9. Your Rights
Depending on your jurisdiction (including the UK or EU), you may have the following rights:
- Access — request a copy of your personal data.
- Rectification — correct inaccurate or incomplete information.
- Erasure — request deletion of your personal data (subject to legal obligations).
- Restriction — ask us to limit the processing of your data.
- Portability — request your data in a structured, machine-readable format.
- Objection — object to processing based on legitimate interests or direct marketing.
- Withdraw consent — where consent is used, you may withdraw it at any time.
To exercise your rights, please contact us at [email protected]. We may ask for verification of your identity before processing a request.
If you believe your privacy rights have been violated, you may lodge a complaint with your local data protection authority.
10. Children’s Privacy
Our services and website are not directed at anyone under the age of 16. We do not knowingly collect personal
information from minors. If you believe a child has provided us with data without parental consent, please contact us and we will remove it promptly.
11. Changes to This Policy
We may update this Privacy Policy periodically. When changes occur, we will revise the “Effective date” above and, where appropriate,
notify you through the Site or by email.
12. Contact Us
Maad House
Operated by Etsion Brands Ltd
Tel Aviv, Israel
Email: [email protected]
Website: https://maad.house
