Brand identity and refresh
Clarify the message, refine or build the identity, and create practical rules your team can use consistently.
Design agency London
A design agency in London for brands that have outgrown how they look.
We bring brand identity and web design into one joined-up project, led by people you know by name.
What we do
Brand and web, handled together.
Businesses change. Their brand and website do not always keep up. We help you keep what still works, change what no longer fits, and bring the result together across the places your customers see.
Website design and build
Bring the message, structure, design, and build into one piece of work for phone and desktop.
Ongoing design support
Keep the brand and website current after launch through the support options on our Pricing page.
See pricingWhat comes after launch
Your own brand department
A designer you know by name leads and signs. A workforce of AI agents does the making. After the refresh, your team gives the department the work. Maad House keeps the brand rules current and guides the work you ask us to sign.
Meet the departmentHuman lead
You know who leads the work.
Yohay Etsion
Managing Director and owner
Yohay owns and runs Maad House and takes the larger work.
Reece Heron
Creative Director, independent contractor
Reece works with Maad House as an independent contractor and leads the creative work from the first conversation to the finished result.
How the work runs
Clear direction before more design.
- 01
Understand
We start with the business, the people it needs to reach, and what has changed. We also look at what already works, so useful parts are not replaced without a reason.
- 02
Direct and design
We agree the message and visual direction, then develop the brand and website as one connected system.
- 03
Make and launch
Specialist agents support the making under human direction. You review the work and approve it before anything goes live.
Selected work
Work across brand, web, packaging, and ongoing support.
Selected projects for hospitality, professional services, technology, and consumer products.
Brand, campaign and packaging
Byron Burgers
Brand rollout across restaurant, packaging, campaign, and in-store touchpoints.
Brand and Shopify
SKYMOD Watches
Brand identity, Shopify store, and campaign creative for a watch microbrand.
Ongoing design support
Linkilaw Solicitors
Ongoing design support across web, print, and presentation work.
Start a project
Have a project in mind?
Tell us what you are building, refreshing, or replacing. We will look at the scope and tell you plainly whether we are a good fit.